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Schedule Week-At-A-Glance Plan Your Week Education Sessions Special Events Registration HSMAI Conference Policies Who’s Coming to Charlotte I’m Attending Social Image Partners Become a Partner FAQs Hotel & Travel Search HSMAI Americas News Contact UsSchedule Week-At-A-Glance Plan Your Week Education Sessions Special Events Registration HSMAI Conference Policies Who’s Coming to Charlotte I’m Attending Social Image Partners Become a Partner FAQs Hotel & Travel Commercial Strategy Conference The Evolution of HSMAI’s ROC Americas and Marketing Strategy Conference Pre-Con and Post-Con workshops, training, and roundtables Jun 24 and June 27 HSMAI’s Commercial Strategy Conference — the evolution of HSMAI’s Marketing Strategy Conference and HSMAI ROC — reflects the convergence of marketing, revenue optimization, sales, and other commercial functions into new and evolving commercial strategy organizations inside many hotel companies. The conference — and pre- and post-conference workshops, trainings, and roundtables — will equip commercial professionals and leaders with the skills, knowledge, and strategic vision necessary to navigate the ever-evolving landscape of hotel commercial strategy while driving profit throughout the customer journey. In 2024, the Commercial Strategy Conference will be at the Charlotte Convention Center in Charlotte, North Carolina: Main conference days | June 25-26 Pre-conference workshops, trainings, and roundtables | June 24 Post-conference workshops, trainings, and roundtables | June 27 For more than 20 years, HSMAI has been bringing industry professionals together for marketing, revenue optimization, and sales conferences, leading the way for education, insights, connections, and inspiration in these dynamic fields with events created by industry leaders, for industry leaders. Conference Partners Learn about partnership opportunities here and reserve your spot! 2024 Preferred Partner What You Can Expect 1660 International Drive Suite 600 McLean, VA 22102 1-703-506-3280 Privacy Policy © 2024 HSMAI Commercial Strategy Conference | Design and Development by Bean...